Logo Design: Kate Elizabeth Photography

After initially being interested in a watercolor brush lettering look for her logo redesign, Kate settled on modern pointed pen calligraphy, which gives logos a somewhat « cleaner » look. She wanted to stick with her black and white color palette and have a circle illustration as an add-on to play with when making her branding. This is the final logo design I came up with for her.




Here's how she might incorporate the logo in her branding: